Beverage manufacturer Delta Corporation has revealed that it’s working on rebranding its Scud sorghum beer. The company revealed that volume of Scud sales had gone down by 5 percent in the previous year while volumes for Chibuku Super had gone up by 9 percent.
Chief executive, Pearson Gowero told shareholders,
Before end of the current financial year, the Group will introduce a new packaging of the scud to a returnable container which is in support of revenue growth strategy.
He also told shareholders that Chibuku Breweries have also been rationalised to 8 from 15 as the company now look to leverage on the expanded Chibuku Super capacity.
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