Edgars Stores Start Selling Their Products On WhatsApp

Clothing retailer Edgars Stores had officially started to sell their products on social media platforms like WhatsApp and through their online store after obtaining relevant permissions from the government. H Metro reports.

This was revealed by Edgars chief marketing officer Rumbi Dzimba who said they are seeing a positive response in the online sales:

We officially kicked off selling through online platforms at the end of last week. There has been a positive response particularly on the WhatsApp platforms. However, the high cost of data and transaction fees are proving to be prohibitive for most customers.

Dzimba said their operations were greatly affected by the lockdown that was imposed on 2 January and they are hoping the government will reopen the retail sector soon:

Carousel has been producing PPE’s for corporates, mainly masks and work suits with a reduced number of employees as part of our measures to manage Covid-19. We anticipate the opening up of the retail side to allow us to resume full production

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The government is expected to update the nation about the lockdown soon as the 30 days previously imposed hard lockdown comes to an end.

More: H Metro