African Distillers Limited is a Zimbabwean company listed on the Zimbabwe stock exchange. The company manufactures, distributes and markets branded wines and spirits and Ciders for the Zimbabwean market and for export.

African Distillers Limited
Founded 1944
Founder P J Joubert


Contents

History of the company

In April 1944, P J Joubert Limited was registered in Bulawayo. In 1946, this Company changed its name to African Distillers (Rhodesia) Limited. Initially, its activities were centred around the sale and distribution of imported spirits, liqueurs and wines. During the same year, a distillery was acquired in Mutare and the local production of a range of spirits commenced. In 1951 African Distillers became a public quoted company.

In 1974, the Company moved to its present headquarters at Stapleford, a complex just outside Harare which houses production, warehousing and distribution facilities.

The Company has six depots in Bulawayo, Harare, Kwekwe, Masvingo, Mutare and Victoria Falls which ensure a first-class distribution service. These outlets are supplemented by Customer Collection Depots countrywide.

Vision

To be the most dynamic and preferred manufacturer and marketer of quality branded beverages for every occasion in Zimbabwe.

Mission

To sustainably grow the profitability and value of our business by providing branded quality beverages for our consumers.

Products

Brandies

Viceroy 5 is matured for five years in French oak casks for extra smooth enjoyment so that it can be enjoyed at the perfect moment when it’s just right.

Oude Meester has a collection of four brandies of varying styles, but despite this remarkable growth and brand heritage, every bottle enjoys the same attention to detail and meticulous brandy making craft that made the very first bottle so special in 1948.

A uniquely smooth and mellow brandy.

Our Brandies may be different, but what they have in common is that they have Gold in every drop.

Superior Brandy.

Gin

A delicate blend of 12 natural ingredients giving a smooth refreshing taste with a hint of citrus.

Gilbey's 1857 Special Dry Gin

Rum

Admirals Navy Rum was historically described as rumbullion due to its rumbustous effect on the sailors. Aged in oak casks retaining a character unique to Admirals Navy Rum which is blended with some of the best Jamaican rums.

Whiskies

The marriage of finely distilled malt spirits and pure mountain water has produced the subtle yet distinctive character of Gold Blend. Attribute to the art of master blender.

The smooth and refined taste of this well balanced whisky is a fine display of the meticulous craftsmanship of the master blender.

Cane Spirits

A pure cane spirit.

Made from the best natural ingredients. Mainstay International is five column distilled for unsurpassed purity and smoothness.

A pure cane spirit

Sparkling Juices

White Sparkling Grape juice, Delicate Peach Sparkling Grape juice, and Delicate Red Sparkling Grape juice.

Spirit Coolers

A zesty refreshing spirit cooler available in three variant – lemon, lime and tropical.

Sting Lemon

Wines

Here we blend the tradition of generations with sure-handed attention to detail to create wines of lasting good taste.


Here we blend the tradition of generations with sure-handed attention to detail to create wines of lasting good taste.


Here we blend the tradition of generations with sure-handed attention to detail to create wines of lasting good taste.


Here we blend the tradition of generations with sure-handed attention to detail to create wines of lasting good taste

Ciders

Seriously humorous, dry, witty, ironic and tongue-in-cheek, sophisticated. A brand that is refreshingly different, taking its consumers, rather than itself, ’s seriously.


Hunter’s. It’s more than Refreshment. More than Thirst Quenching. It’s Instant Requenchment.


Hunter’s. It’s more than Refreshment. More than Thirst Quenching. It’s Instant Requenchment.


Hunter’s. It’s more than Refreshment. More than Thirst Quenching. It’s Instant Requenchment.

Liqueurs

Amarula is indulgence, gentle, relaxed, chilled, untouched, comfortable, an intimate moment, African luxury, somewhat romantic, exotic, uniquely African premium.

Vodkas

Vodka of Distinction produced the traditional way. Vodka distilled the traditional way.

Made from the finest ingredients and five times distilled for ultimate purity, Count Pushkin Premium Imperial Vodka celebrates the courageous spirit of one of greatest the Russian poets of our time.

Crisp, clear Smirnoff distilled from the finest spirit filtered in a unique patented 10 column carbon filtration process for unequalled purity.