Job Description
Applications are invited from interested and suitably qualified persons to fill in the above mentioned vacancy that has arisen within the Croco Group of Companies.
Duties and Responsibilities
- Manage and coordinates the Digital Marketing and Design platforms, always maintaining brand guidelines and raise any concerns with the Business Unit Manager.
- Develop and manage Digital Marketing plans and campaigns for the assigned brands with clear KPI’s in line with business needs and challenges.
- Manage content creation for Digital Marketing and Design activity platforms to augment the company’s presence in the market.
- Undertake daily administrative tasks to ensure the functionality and co-ordination of Digital Marketing and Design activities.
- Track and monitor Digital Marketing and Design budgets, updating spreadsheets, databases and inventories with statistical, financial and non-financial information.
- Manage organization’s digital platforms to optimize content for the website and channels such as Facebook, Twitter, Instagram, LinkedIn Email etc. to improve KPIs, likes, shares, tweets, etc.
- Monitor digital campaigns pacing and effectiveness to ensure campaign delivery.
- Monitor and analyze social conversations to ensure optimal campaign performance.
- Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
- Partner with sales to ensure marketing campaigns and events resonate with existing customers and prospects.
- Create new leads, and thoroughly qualify leads & sales opportunities via digital advertising.
- Establish and maintain consistent and positive external and internal relationships.
- Actively monitor advertising in competing digital media to generate potential prospects for new business development.
- Report weekly and monthly metrics to account executive and client.
Qualifications and Experience
- Degree in Marketing/Design, or a related field.
- Professional qualification in Graphic design.
- At least 3 years’ experience in working on digital projects.
- Skilled in Photoshop, Illustrator and other Adobe Design Suite apps.
- Proficiency with SEO, PPC, Google AdWords, Content Management, Systems, Facebook, Twitter, Microsoft Office.
- Driver’s License a must.
- Excellent written and verbal communication skills.
- Well organized with a customer-oriented approach.
Other
How to Apply
Interested applicants are requested to send their CVs via email to: recruitments@crocoholdings.co.zw, stating the job applied for in the email subject.