Marketing Manager (Harare)

Job Description

Applications are invited from suitably qualified and experienced candidates to fill in the above mentioned position.

Duties and Responsibilities

• Formulates the company’s marketing strategy.
• Plans marketing and branding objectives.
• Prepares marketing strategies.
• Develops strategies on customer relationship management.
• Drives overall customer relationship management and direct marketing activities.
• Ensures customer complaints and compliments are recorded and attended.
• Develops customer segmentation and classification criteria for appropriate handling.
• Analyzes market trends and recommend changes to marketing and business development. strategies based on analysis and feedback.
• Conducts competitor analysis.
• Undertakes product analysis.
• Undertakes customer satisfaction surveys.
• Nurtures and enriches all external perceptions of the company and growth of market share.
• Secures new business accounts/clients.
• Retains the current customers.
• Recommends expansion of product solutions and offerings.
• Ensures the visibility of the organization to the public.
• Oversees creation and delivery of press releases, advertisements, and other marketing materials.
• Designs print ads and publications.
• Ensures brand messages are consistent.
• Deepens relationships with all media to ensure the most effective messaging and positioning of the organization.
• Leads all areas of content generation and production across all media platforms.
• Participates in trade shows and product exhibitions.

Qualifications and Experience

• MBA & a degree in Marketing or equivalent.
• More than 4 years’ extensive Marketing Experience.
• Good at interacting with advertising media.
• Understanding of Business Practices.
• Good verbal and written communication skills.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
• Strong creativity, and analytical skills, and data -driven thinking.

Other

How to Apply

Interested candidates can submit their resume to: pgcareers21@gmail.com

NB: Only shortlisted candidates will be contacted for interviews.